The four ways brands do this today
Keep VIP. Get the answers iDIG can'tgive you.
iDIG is the best way to report on your VIP data. Shopra is the best way to act on all of it your VIP depletions, your shipments, every distributor and every retailer's scan feed, in one live view you can simply ask questions of.
This isn't VIP versus Shopra. Shopra runs on top of your VIP data and everything else.
Ready when you are
VIP is your data backbone. Shopra is the layer that makes it work harder.
VIP collects the depletion and operational data the whole industry runs on, and iDIG is a powerful, proven way to report on it. We don't compete with that we depend on it.
Shopra connects directly to your VIP data and unifies it with the rest of your stack, so you stop exporting, stitching and rebuilding, and start getting answers across your entire business.
Higher visibility, faster decisions: the difference between reacting to last month and steering this one.
Why brands add Shopra
iDIG shows you VIP.
Your business is bigger than VIP.
iDIG is excellent at what it was built for — reporting on VIP-collected data. But a brand at scale lives across far more than that, and that's exactly where the manual work creeps back in.
BEYOND VIP
Your stack doesn't stop at VIP
Shipments sit in your ERP. You may run more than one distributor system. Every retailer has its own scan portal. iDIG wasn't built to unify all of that so someone still does it by hand.
REPORTS vs ANSWERS
You still have to build the report
iDIG's power comes through reports you find or build. When the question is new, so is the report and that's a skill, a queue, and a wait.
PULL vs PUSH
Problems wait for you to look
An out-of-stock or an at-risk order only surfaces when someone runs the right report. Miss the pull, miss the window.
The product
One view. Every tier of your network.
Live performance with distributor drill-down, stock rates, and gap analysis.
What changes for your team
Less report-building. More deciding.
Automated
alerts
Flagged when a stock rate drops, an order slips, or a number moves, routed to your inbox or Slack.
Dig into any data point
Ask questions in plain English and get answers in seconds, no query writing required.
Forecasting
See where you're trending, model demand shifts, and run scenarios to pressure-test trade and inventory decisions.
Daily digest
Know what orders received and shipped out, and how you are trending to forecast.
Reporting and reviews
Build monthly and weekly business reviews in a few clicks, and drop any chart straight into your deck.
VIP stays exactly where it is.
We connect to your VIP feed directly and bring that data into your own warehouse, alongside everything else. You keep VIP and iDIG — Shopra just makes the data work across your whole business.
14 days
From kickoff to fully connected
24 hrs
Refresh across every source
10x
Find gaps faster, hit your goals
0
Migrations or IT projects
jump ahead
Stop guessing.
Start operating.
Book a demo and see your drivers, your drags and where to act on your own data, in the exact view above. A specialist walks you through it within one business day.
Access to all platform features
White-glove data setup, end to end
Most brands are live within 14 days
No contract, no obligation
Book your demo
Takes 30 seconds. We'll confirm fit and reach out within one business day.
