Shopra vs Ohanafy
Shopra vs Ohanafy: replace your system, or read across it?
Ohanafy is an operating system you move your business onto. Shopra is an intelligence layer over the systems you already run, with shipments, depletions, and scan in one view.
What is the difference between Shopra and Ohanafy?
Ohanafy is a beverage operating system built on Salesforce: CRM, order management, warehouse, route accounting, finance, and payments in one platform that replaces your existing systems. Shopra is an intelligence layer: it keeps your ERP, VIP, Encompass, and scan feeds in place and joins them into one model, so you can see where the business is off plan and why.
The short version: choose Ohanafy if you want to change how you run operations. Choose Shopra if you want your shipments, depletions, and scan data to finally agree without a migration.
At a glance
| Shopra | Ohanafy | |
|---|---|---|
| What it is | Sales and supply-chain intelligence layer | Operating system (ERP, CRM, WMS, route accounting) on Salesforce |
| Replaces your current systems | No. Works with your ERP, VIP, and Encompass | Yes. Phased migration onto one platform |
| Distributor depletions (VIP, Encompass) | Ingested from every distributor, harmonized to one basis | Depletion reporting for the distributors in its network |
| Retail scan (Circana, SPINS, NielsenIQ, retailer portals) | Core data source, next to shipments and depletions | Not described on its Analytics or Data pages |
| Explaining forecast misses | Distribution, velocity, or promotions, with drill-down | Forecast accuracy tracking and AI demand planning |
| Time to first value | Same day from uploads; live connections when ready | Implementation project with side-by-side cutover |
| Pricing | Published, from $29/month | Not published; demo required |
How do they handle data?
Ohanafy unifies the data created inside its own platform: accounts, orders, invoices, visits, and routes share one record, and connectors sync with systems such as NetSuite, SAP, and QuickBooks. That works well when your operations run on Ohanafy.
Shopra starts from the opposite assumption: your data lives in many places you do not control. Your shipments sit in your ERP, depletions in each distributor's VIP or Encompass system, and scan in a different portal for every retailer. Shopra cleans and models all of it, including product mapping across item codes, case equivalence, and distributor and retailer hierarchies, so every team reads the same number.
Who should choose Ohanafy?
- Distributors that need route accounting, warehouse management, delivery, and payments in one system.
- Suppliers ready to replace their ERP and CRM and willing to run a migration project.
- Teams already standardized on Salesforce who want beverage operations inside it.
Who should choose Shopra?
- Beverage brands selling through many distributors on VIP or Encompass that will not change systems for you.
- Demand planning and sales teams who need to explain why performance is off forecast, not just see that it is.
- Teams that want shipments, depletions, and retail scan in one view without replacing anything.
- Brands that want to start this week, from the exports they already pull.
Can you use Shopra and Ohanafy together?
Yes, because they do different jobs. An operating system runs orders, inventory, and invoicing. An intelligence layer reads across your whole network, including the distributors and retailers that will never be on your platform, and explains the gap between plan and actual. Many brands will want both.
How do you switch to Shopra?
- Upload the exports you already pull: shipments, VIP or Encompass depletions, and scan.
- Shopra maps products, units, and accounts so every source reports on one basis.
- Your team gets drivers and drags against plan and last year, every morning.
- Add live connections to your ERP, distributors, and scan providers when ready.
Frequently asked questions
Is Shopra an ERP like Ohanafy?
No. Shopra does not run orders, warehouses, routes, or invoicing. It reads the data those systems produce, joins it with distributor and retail data, and explains performance against plan.
Does Shopra replace VIP?
No. Your distributors keep running VIP or Encompass. Shopra ingests the exports they already send and puts depletions next to your shipments and scan.
Does Shopra include retail scan data?
Yes. Shopra brings in scan from providers such as Circana, SPINS, and NielsenIQ and from retailer portals, and shows it next to shipments and depletions.
How much does Shopra cost compared with Ohanafy?
Shopra publishes its pricing, starting at $29 per month, with Enterprise plans for full connections and a dedicated data warehouse. Ohanafy does not publish pricing on its website; you request it through a demo.
Integrations
Connect the sources you already run on.
Shipments, depletions, distributor inventory, and retail scan flow in through a mix of near real-time integrations and 24-hour SFTP exports and ingestion, including VIP and Encompass, plus API access and a fast agent backend for querying.
Your data stays yours. Enterprise plans can run on a dedicated Google Cloud warehouse you own.
ready when you are
Turn your data into your next move
See your drivers, your drags, and where to act today.
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